Best of 2014 // December 31, 2014

When you are trying to launch your upcoming project, career, or business, Twitter is a great platform for networking. Because the majority of users are public, and anyone can read and interact with your tweets, it allows access to top entrepreneurs, motivators and mentors.

These are our picks for best Twitter accounts to follow in order to boost your business and entrepreneurial efforts.

Entrepreneurs

Eric Knopf (@ericknopf)

Knopf is a serial entrepreneur and has been involved with a variety of small ventures and startups. He is the co-founder of web technology startup Webconnex and his Twitter feed is full of tips and ideas to inspire and empower other budding entrepreneurs.



Penelope Trunk (@penelopetrunk)

As the founder of leading career development community Brazen Careerist, Penelope Trunk’s Twitter is a must follow stream, with tweets on balancing life, business, entrepreneurship as well as some humorous thoughts on life. Look to Trunk’s tweets for ideas on becoming a better leader and thoughts on how to live a more successful life.


Richard Branson (@richardbranson)

As the founder and driving force behind the Virgin Group, Branson is everyone’s favorite quirky entrepreneur, leading the way for workaholic entrepreneurs to “have their cake and eat it too.” Look to Branson’s Twitter feed for not only his thoughts and insights into business leadership and entrepreneurship, but also for his ongoing volunteer efforts, including eco-friendly, conservation and social good campaigns. Branson also frequently responds to followers, making him an accessible resource for insights on many different topics.

Information & Idea Sharing

Melinda Emerson (@SmallBizLady)

Looking for someone whose tweets are going to shame you into making your entrepreneurial dreams come true? You’re in the right place. Melinda Emerson is a Twitter favorite; Forbes even named her the #1 Influential Woman for Entrepreneurs. She is an author on becoming your own boss and leads weekly live Twitter chat #SmallBizChat Wednesdays 5-6pm where her community flocks to discuss the latest and provide insights and tips for successful entrepreneurial and small businesses success.

Guy Kawasaki (@guykawasaki)

Guy Kawasaki is the Co-founder of Alltop, an information and headline sourcing powerhouse, a contributor to Entrepreneur Magazine and a Twitter favorite with over one million followers. Kawasaki is a brilliant businessman and his tweets (lots of them) show his apt dedication to marketing in the digital age, social media and tools to power businesses and personal branding. His feed always keeps you guessing, as he will occasionally throw in some tweets on other subjects, llike politics, health and pop culture.



Jeff Bullas (@jeffbullas)

Need some answers on digital marketing, social media or how to harness them for your business? Jeff Bullas’ Twitter feed is the perfect place to look.  Touted as one of Forbes Top 50 Social Media Power Influencers, he tweets the latest on trending news, social media tips, case studies and insights into social media marketing to help power brands, and businesses.

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Chris Brogan (@chrisbrogan)

Speaker, author, publisher and CEO/President of Human Business Works, Chris Brogan is helping power your career one tweet at a time. Brogan offers digital courses, mentorships and coaching, and followers get insights into his digital marketing, sales and self-motivating tips through his tweets. Keep tabs on Brogan’s feed for sneak peeks, behind-the-scenes photos and for responses to questions.

Motivators:

Sumaya Kazi (@sumaya)

Entrepreneur, speaker and thought leader, Sumaya Kazi has worn many hats, and followers get a peek at her insights and thoughts on topics like entrepreneurship, young leaders and professionalism, career development, non-profit work, social media, technology and diversity. But don’t be surprised if you spot a couple of tweets on family, college football and salsa dancing sprinkled in her feed.

Brian Moran (@brianmoran)

Business owner Brian Moran describes his work as “helping entrepreneurs and marketers navigate the small and medium-sized business space.” Moran’s followers get all of that and more. Moran tweets his experience as an entrepreneur and publisher and mixes his own views, as well as experiences, tips and advice from other established entreprenuers.

Jeff Barrett (@BarrettAll)

As the founder and President for Status Creative, Jeff Barrett not only offers great insight into the developments of the digital world, including marketing, social media, PR and more, he is a great networking resource for entrepreneurs and the business-minded individual alike. He runs the weekly #BareItAll live Twitter chat on Wednesdays at 11 am - noon, often including a guest host and a discussion  on a range of food-for-thought topics on digital, social, PR and pop culture. Barrett also makes himself a resource for others to connect and engage with him.

Who are some of your favorite mentors and motivators to follow on Twitter? Share your thoughts with us and tweet us @madewomanmag!


Published in Business

Career // November 3, 2014

What comes to mind when you think of your online presence? For most, it’s all about what you don’t want the hiring manager to find online when you’re going out for that new job. The importance of how you’re represented online doesn’t stop there, though.

What about that hot new guy you just met at that networking event who goes home to do a little more digging on you to figure out if he really wants to ask you out on a date? Or the landlord of that dream apartment you’ve been looking for who wants to learn more about the potential tenant they’re considering leasing their home to? Before you hit “post” consider the impact of what someone can find and learn about you online.

Here are six tips every woman should keep in mind when it comes to managing her online presence. 

Google Yourself, The Right Way

Make a regular habit of checking in on what’s associated with your name online by Googling yourself every so often. A little hint to get the most accurate search results, in the upper right hand corner, under your Google profile image, you’ll see two boxes—one that looks like the silhouette of a person, the other that looks like a globe. By default, Google gives you personalized results when you search for anything online, based on your internet history. So in order to get the most accurate representation of what other people see when they search for you, make sure you click on the globe once your search results populate.

Purchase your personal name URL

I’m a firm believer that everyone should own their own personal domain name. Not only does it help you manipulate the results that show up when someone searches your name, it’s also just a good rule of personal branding. Domain names can be purchased for as low as $10 a year from suppliers like Google and GoDaddy. And, these days, pretty much anyone can set up a web page that your personalized URL directs to. For example, I purchased my name www.ZoeZeigler.com on GoDaddy, then I connected it to a personalized web page I created using Wix that includes important information I want people to know about me. Now when I’m Googled, it’s the 2nd search result that shows up for me, right under my LinkedIn profile.

Complete your LinkedIn profile

If you’re a MadeWoman, then surely you already have a LinkedIn profile already created. But a shell of a profile alone is not enough. The #1 personal Google search result for the majority of people is their LinkedIn profile. So make the most of it. Include a compelling and descriptive title for your LinkedIn profile. And fill out your profile completely with jobs, summaries and achievements. Make sure you also have an attractive picture, because it will likely end up being one of the first few photos people see of you when they look at your Google Image search results.

Mind what your friends post online about you

Even if it does not show up on your own profile or page, anything other people tag you in can be linked to you and found under your name online as well. Did your friend tag you in that Instagram post the night you all had a little too much fun? Well, don’t be surprised if it pops up in other places around the web as well that are connected to your name.

What you like and comment on matters too

Facebook broadcasts to all your friends and followers what you like on that platform and other social media platforms. So think twice before you hit the like button. It could come back to haunt you.

Have some personality

Yes, you do need to watch what you say and do online, but that doesn’t mean you have to reduce your online presence to a bland and boring version of who you truly are. At the end of the day, people search and interact with you online in hopes of getting to know the real you a little better. You’re already amazing offline, so managing your online presence is simply about finding smart ways to express how fabulous you are online as well.

Published in Career

Business // March 24, 2014

When you are trying to launch your upcoming project, career, or business, Twitter is a great platform for networking. Because the majority of users are public, and anyone can read and interact with your tweets, it allows access to top entrepreneurs, motivators and mentors.

These are our picks for best Twitter accounts to follow in order to boost your business and entrepreneurial efforts.

Entrepreneurs

Eric Knopf (@ericknopf)

Knopf is a serial entrepreneur and has been involved with a variety of small ventures and startups. He is the co-founder of web technology startup Webconnex and his Twitter feed is full of tips and ideas to inspire and empower other budding entrepreneurs.



Penelope Trunk (@penelopetrunk)

As the founder of leading career development community Brazen Careerist, Penelope Trunk’s Twitter is a must follow stream, with tweets on balancing life, business, entrepreneurship as well as some humorous thoughts on life. Look to Trunk’s tweets for ideas on becoming a better leader and thoughts on how to live a more successful life.



Richard Branson (@richardbranson)

As the founder and driving force behind the Virgin Group, Branson is everyone’s favorite quirky entrepreneur, leading the way for workaholic entrepreneurs to “have their cake and eat it too.” Look to Branson’s Twitter feed for not only his thoughts and insights into business leadership and entrepreneurship, but also for his ongoing volunteer efforts, including eco-friendly, conservation and social good campaigns. Branson also frequently responds to followers, making him an accessible resource for insights on many different topics.

Information & Idea Sharing

Melinda Emerson (@SmallBizLady)

Looking for someone whose tweets are going to shame you into making your entrepreneurial dreams come true? You’re in the right place. Melinda Emerson is a Twitter favorite; Forbes even named her the #1 Influential Woman for Entrepreneurs. She is an author on becoming your own boss and leads weekly live Twitter chat #SmallBizChat Wednesdays 5-6pm where her community flocks to discuss the latest and provide insights and tips for successful entrepreneurial and small businesses success.

Guy Kawasaki (@guykawasaki)

Guy Kawasaki is the Co-founder of Alltop, an information and headline sourcing powerhouse, a contributor to Entrepreneur Magazine and a Twitter favorite with over one million followers. Kawasaki is a brilliant businessman and his tweets (lots of them) show his apt dedication to marketing in the digital age, social media and tools to power businesses and personal branding. His feed always keeps you guessing, as he will occasionally throw in some tweets on other subjects, llike politics, health and pop culture.



Jeff Bullas (@jeffbullas)

Need some answers on digital marketing, social media or how to harness them for your business? Jeff Bullas’ Twitter feed is the perfect place to look.  Touted as one of Forbes Top 50 Social Media Power Influencers, he tweets the latest on trending news, social media tips, case studies and insights into social media marketing to help power brands, and businesses.

Like what you're reading? Join Made Woman Mag's mailing list for updates, special promotions and more. Click here!

Chris Brogan (@chrisbrogan)

Speaker, author, publisher and CEO/President of Human Business Works, Chris Brogan is helping power your career one tweet at a time. Brogan offers digital courses, mentorships and coaching, and followers get insights into his digital marketing, sales and self-motivating tips through his tweets. Keep tabs on Brogan’s feed for sneak peeks, behind-the-scenes photos and for responses to questions.

Motivators:

Sumaya Kazi (@sumaya)

Entrepreneur, speaker and thought leader, Sumaya Kazi has worn many hats, and followers get a peek at her insights and thoughts on topics like entrepreneurship, young leaders and professionalism, career development, non-profit work, social media, technology and diversity. But don’t be surprised if you spot a couple of tweets on family, college football and salsa dancing sprinkled in her feed.

Brian Moran (@brianmoran)

Business owner Brian Moran describes his work as “helping entrepreneurs and marketers navigate the small and medium-sized business space.” Moran’s followers get all of that and more. Moran tweets his experience as an entrepreneur and publisher and mixes his own views, as well as experiences, tips and advice from other established entreprenuers.

Jeff Barrett (@BarrettAll)

As the founder and President for Status Creative, Jeff Barrett not only offers great insight into the developments of the digital world, including marketing, social media, PR and more, he is a great networking resource for entrepreneurs and the business-minded individual alike. He runs the weekly #BareItAll live Twitter chat on Wednesdays at 11 am - noon, often including a guest host and a discussion  on a range of food-for-thought topics on digital, social, PR and pop culture. Barrett also makes himself a resource for others to connect and engage with him.

Who are some of your favorite mentors and motivators to follow on Twitter? Share your thoughts with us and tweet us @madewomanmag!


Published in Business

Entertainment // August 12, 2013

Twitter is great for a lot of things besides talking to yourself publicly – it’s also good for staying up-to-date on the latest craziness celebrities are putting out into the universe, seeing what topics are trending in different cities around the world, networking with contacts in your industry (or at least trying to), etc. My personal favorite use for Twitter, though, is getting a few laughs every day. I’ve made it my personal mission to seek out the funniest people on Twitter, because let’s face it: every last one of us could use a little more comedy in our lives. I started by following stand-up comedians and comedy writers, and then I took a look at the people they found funny enough to retweet and follow. Benefit from my extensive research, and make sure you follow these consistently hilarious people.

1. @robdelaney

There’s a reason Rob Delaney tops basically every “best of” list for Twitter. Rob is a stand-up comedian and writer who managed to get famous through Twitter.  

2. @michaelianblack

Michael Ian Black is an actor and comedian. You might recognize him from Wet Hot American Summer or his semi-recent stand-up special on Comedy Central.


3. @alisonagosti

Alison Agosti is a comedy writer and sketch performer at Upright Citizens Brigade in LA.  But I only know of her from her ridiculous Twitter feed.


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4. @chrissyteigen

Chrissy Teigen is a model who loves to eat (yes, apparently they exist). She’s also engaged to John Legend, smart, and goddamn funny.





5. @charstarlene

Charlene de Guzman frequently composes her tweets as if she’s writing a story. She’s a master of dark, wry humor.






6. @mrsrupertpupkin

Lauren Caltagirone is Twitter verified, but I can’t figure out what her claim to fame is.  My research shows she works in TV and writes....?  Whatever it is, she’s a riot. She takes the personality of a crazy cat lady desperate for a boyfriend, and she is a master.




7. @juliussharpe

Julius Sharpe is a writer for Family Guy. I can pretty much end my description there.






8. @bazecraze

Alex Baze is a head writer for SNL’s Weekend Update. The end.



Published in Entertainment

April 23, 2012 

In today’s world, the speed of connection has never been faster.

Our desires for human attention and self-expression have limitless opportunities with the Internet. From hobbies to dating to personal and professional networking, we have the bases covered.

Facebook, LinkedIn, Twitter, Hootsuite, Tweetdeck, Pinterest, Myspace (yes, it still exists), FourSquare, Yelp, Couchsurf, Bing,  Google+, Instagram, Google Hangouts, BranchOut and Meet-Up are just a small sampling of what’s out there allowing us to over share and connect to our hearts' content.

Besides finding a new place to post a profile pic, the internet has so much to offer. There are thousands of sites all just a Google search away, including ones that could help us get to the next level in our careers. 

So, What Do You Do?

Taking it a step past LinkedIn, many industry-specific social media sites exist to help people in various professions. Are you in Human Resources? Well then there’s a site for you! Check out www.hr.com.  Are you in Business and Finance? Check out www.meettheboss.tv. Are you in Academia or Research? You’re good as well! Visit www.academia.edu. It’s like made to order career advice.

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There are countless sites out there, but here are a few, listed by industry, which may be useful to you.  And while this sampling by no means represents all that’s available, it should get you thinking about researching others like it and pondering the increased benefits it could bring: 

A Few Other Helpful Sites for Business Purposes

The list goes on and on.

These social media sites provide an opportunity to reach niche communities you might want to be more involved with for your job. It’s a way for you to connect with like-minded people, share thoughts and trends in your industry, and view content targeted directly to you and your interests.

It’s easy to see how a person can further develop personal passions just by going online and joining some virtual communities. More than ever before, people are coming together to build spaces for collaboration, and it is in our best interest to take advantage of these opportunities and join the party. 

What are your favorite career sites? Share your favorites in the comments below! 

Published in Business